Retirement Planning Services

Experience and Background

“Let us go forward together.” — Winston Churchill

Bill Fox serves as Founder and President of The Fox Alliance. Based in Austin, TX, he has over 31 years of experience as a Wealth Advisor.

Bill first became interested in the financial industry while studying finance in college. However, while working as an accountant he realized that his true passion was in serving people: specifically helping them build and preserve their financial future.

In 1986 he began working as a financial representative with New England Financial. It was there that Bill learned about the importance of establishing trust, which became a simple yet pivotal foundation in the way he decided to conduct business.

By developing meaningful relationships with his clients and their families, he could better understand the complexities of their situation and provide them with a more personalized financial planning approach. In addition, his background in finance and accounting kept his approach factual and educational, which positioned him differently for clients who were used to the more sales-driven financial representative.

Beyond his seasoned experience in the industry, he:

• Holds securities licenses 7 and 63 through LPL Financial
• Chartered Life Underwriter® and Chartered Financial Consultant® designations
• Received his Bachelor of Business Administration from The University of Texas at Austin.

After nearly 30 years, he founded The Fox Alliance to provide a truly independent and comprehensive approach to wealth management that focuses on the person just as much as the portfolio.

Outside of the office, Bill enjoys spending time with his wife, Toni, and their five children, two daughters-in-law, granddaughter, and grandson (his son, Holden, works with him at the firm). He also enjoys golf, swimming, and leading a home group at his local church.

Experience and Background

“Let us go forward together.” — Winston Churchill

Holden, a born and raised Austinite, is the Managing Partner at The Fox Alliance.

He received his Bachelor of Science in Business Management from Thomas Edison State College. Holden’s first job out of college was working as a Policy Analyst for the Texas House of Representatives. There he worked on proposed legislation in the areas of business, finance, insurance and infrastructure.

As a true people-person, his passion for serving individuals ultimately inspired him to follow in his father’s footsteps and work in the financial services industry. Holden began his career in the industry at Merrill Lynch, working as a financial advisor. While Merrill Lynch provided a solid foundation, he desired to partner with a firm that best aligned with his vision for serving clients. Holden joined The Fox Alliance in November of 2014.

He holds securities licenses 7 and 66 through LPL Financial as well as his life and health insurance license. He is also a Certified Wealth Strategist® Certificant and Accredited Investment Fiduciary® Professional.

Outside of the office, Holden enjoys staying active. He is a Level One certified Crossfit Coach.

Holden and his wife Rachel are proud parents to their sons (William and Michael) and daughter (Sofia).

Experience and Background

Josh Renfro is a Wealth Advisor at The Fox Alliance. He first entered the industry working in client services and financial planning. However, his desire to help families improve their financial well-being and create legacies inspired him to become a financial advisor. His approach is simple: to offer clients strategies that respect their financial goals.

Before joining The Fox Alliance, Josh worked with Petra Benefits Financial Services, WCM Global Wealth, and Met Life.

He holds securities licenses 7, 63, and 65 through LPL Financial and received his Bachelor of Science in Business Administration and Finance from Thomas Edison State College.

Outside of serving his clients he enjoys music, firearms, fishing, and outdoor sports.

Experience and Background

Leilani Shortt is Department Head for Financial Planning & Advisor Support. She started her career at another well-regarded financial advisory firm in Houston, where she gained a wealth of knowledge and experience before joining the Fox Alliance team in October 2019.

Leilani graduated from Texas A&M University in August 2017 with a Bachelor of Business Administration in Finance and a Minor in Financial Planning. She currently holds her securities licenses 63, 65, and 7 through LPL Financial and is also a CERTIFIED FINANCIAL PLANNER™ professional.

When she is not in the office, Leilani enjoys spending time with her husband, Ryan, and their dog, Aspen. They can be found trying local coffee shops, traveling to different snow ski resorts, and cheering on the Aggies.

Experience and Background

Waqar was born and raised in Glendora, California and is a Financial Planning Assistant at The Fox Alliance.

He received his Bachelor of Arts in Business Administration from Cal State University, San Bernardino. Waqar’s first job was at nine years old, working for his family’s auto repair business. This time was a formative shaping experience as to the true nature of building and serving within a local community.

His desire to serve led him to the mortgage industry. A home is generally the largest expense any family will have, and he wanted to be a quality part of making that experience great. He has also been a licensed loan officer with experience in all aspects of mortgage banking. Waqar’s mortgage experience led him to the reality that there was a massive need to increase financial literacy, and he chose to expand his service into the more comprehensive space of financial services.

Waqar joined The Fox Alliance in October of 2019. He holds securities licenses 7, 65, and 63 through LPL Financial.

Outside of the office, Waqar enjoys staying active and enjoys the sport of open-wheel auto racing. He is also a passionate practitioner of technical analysis for financial markets.

Waqar and his wife Shannon are proud parents to their son (Asa) and daughter (Sophia).

Experience and Background

Njeri Lee was born and raised in Maryland, but it was family that brought her to Austin. After arriving, she quickly fell in love with the friendly community and incredible food scene, making Austin her permanent home.

With 12 years of experience in the airline and hospitality industries, Njeri worked her way up from agent to supervisor, bringing to The Fox Alliance a deep understanding of client communication and a genuine empathy for client needs. Now, as part of our team, Njeri is dedicated to ensuring each client feels valued and supported.

Outside the office, Njeri enjoys spending quality time with her son, Angelus, and her dog, Helios. You’ll often find them exploring local parks or trying out the city’s food trucks. In her downtime, Njeri loves to unwind with a favorite anime series or a good movie.

Experience and Background

Adam is a Senior Advisor Support Associate at The Fox Alliance. Born and raised in San Antonio, Adam is a proud alum of Austin College in Sherman, TX, where he earned a Bachelor of Arts degree in American History.

Before embarking on his career in the financial industry, Adam gained diverse experience in construction, aircraft parts procurement, and education. He began his financial career in 2007 at Alliance Bernstein and later worked with Capital Group and SWBC Investment Services before joining The Fox Alliance. Adam enjoys connecting with clients, educating them, and being a part of their financial journey.

Outside of work, Adam loves spending time with his friends and family, especially his two sons. His hobbies include following sports, watching movies and TV, listening to music, and playing board and video games.

Experience and Background

Estella is a Client Liaison with The Fox Alliance. She graduated in 2011 from Texas State University with a Bachelor of Arts degree in Psychology and a minor in Social Work. Previously, she served as an assistant program director and maintained credentials as a certified brain injury specialist at Rehab Without Walls NeuroSolutions - a residential rehab program for adults with brain injuries.

Since joining The Fox Alliance in 2022, Estella has enjoyed connecting with clients and being a part of their financial journey.

Estella enjoys spending time with her husband, Joe, and their three sons, along with extended family and friends. Her hobbies include watching movies, reading, and building Lego sets with her kids. She also loves to watch football, listen to true crime podcasts, and considers the beach her happy place.

Experience and Background

Cindy holds a Bachelor of Business Administration from The University of Texas at Tyler and has 20 years of Tax Preparation and Administrative Support experience with a certified financial planner.

Now, as a Client Liaison with The Fox Alliance, Cindy focuses on client care and administrative support in the Carthage office. She plays a key role in ensuring an enjoyable experience for each client interacting with our team.

Outside of the office Cindy enjoys spending time with her family and friends. Her hobbies include music, going to the movies, and reading.

Experience and Background

Adam is a Wealth Advisor with The Fox Alliance. He was born and raised in Colorado, where he graduated from The University of Northern Colorado with a Bachelor of Arts in Mass Communications with an emphasis in Journalism. Adam became a financial advisor in 2016, serving individuals, families and businesses in South Austin, Buda and surrounding areas with Edward Jones.

He joined The Fox Alliance in 2023 to better serve his clients with a wider range of customizable investment strategies and opportunities, while working with individuals who share his passion for being part of a team that is focused on making an impact on the lives of his clients and the community.

Adam has lived in Austin since 2008, enjoying all that Central Texas has to offer. In his free time, you will find him on the local trails with his GSP Winifred, or walking fields hunting quail and dove. He enjoys fly fishing the Guadalupe and San Marcos rivers, as well as planning the next meal to share with friends and family.

Experience and Background

Tiffaney is an Air Force Veteran who enlisted right after high school and served 20 years before retiring from active-duty service. She holds a Bachelor's Degree in Organizational Management from Ashford University and has 20 years of Administrative Support & Resource management experience from her military career as an Aviation Resource Manager and Government Flight Operations Chief.

Now, as a Client Liaison with The Fox Alliance, Tiffaney focuses on client care and administrative support. She plays a key role in ensuring an enjoyable experience for each client interacting with our team.

Outside of the office, Tiffaney enjoys spending time with her family and traveling. Her hobbies include attending concerts & sporting events, cooking, and reading.

Experience and Background

Brenda and her husband have a blended family of six children in the United States and five children in Kenya. They are also proud grandparents to sixteen “Grand Buddies” in the U.S. and six “Grand Buddies” in Kenya, who keep their lives joyfully busy and full of adventure.

Before joining The Fox Alliance, Brenda worked as a paralegal in Amarillo, Texas, where she gained over 32 years of experience in the legal field. After moving to Dallas in 2014, she transitioned into the financial industry and has enjoyed the new opportunities and challenges that came with this career change.

When she isn’t traveling across the country to visit her family and “Buddies,” Brenda spends time in Kisumu, Kenya, supporting Safari of Hope and connecting with her Kenyan families. With more than 30 years of mission work experience, Brenda has always felt called to do more to make a difference. Safari of Hope is her passion, a mission rooted in sharing God’s love and empowering others through education and sustainable development. She firmly believes that by helping communities embrace sustainability, lasting transformation is possible.

Experience and Background

Nour is originally from Alberta, Canada, but now makes Dallas, Texas her home. She joined The Fox Alliance in 2025 after spending nearly a decade of experience in the banking industry. Her last three years have been in a support role in the Wealth Management space.

She loves that in her role as a Client Liaison she can build meaningful relationships with clients and be someone they can count on.

Nour holds a degree in Sociology with a minor in Business Management from Mount Royal University. Outside the office, she is an avid tennis enthusiast, fitness lover, and coffee shop explorer. She enjoys spending time with her husband and their cat, and always welcomes a new outdoor adventure.

Experience and Background

Noah is the Executive Assistant to the managing partners of The Fox Alliance.

Before joining the firm, he served for six years in the United States Air Force as a cryptologic language analyst at the National Security Agency. His military service took him from California to Texas to Maryland and instilled in him a lasting commitment to discipline, excellence, and service. Now based in Austin, Noah brings that same dedication to his role at The Fox Alliance.

Outside of work, he enjoys boxing, cooking, and spending time with his girlfriend and their two

Experience and Background

Max is a lifelong San Antonio local who serves as a Wealth Advisor at The Fox Alliance. While he began his professional career in 2011, his father has been in the business for over 30 years, so Max has been immersed in the principles of financial stewardship and investing his entire life. This training from a young age, along with Max's passion for helping others and love for math and analysis, inspired him to become an advisor.

Max earned a Bachelor of Science degree in Business Administration with a focus in finance from Thomas Edison State University, completing his studies in a year and nine months and graduating at the age of 20, while simultaneously earning his securities registrations. He has securities licenses Series 7, 66 and 24 held by LPL Financial as well as his life and health insurance license. He is also a CERTIFIED FINANCIAL PLANNER™ professional and is accordingly held to the highest standards in the industry with regard to ethics, education and experience.

Max and his wife, Bri, have two active little boys (Caden and Jack) who keep them on their toes. In his free time, Max enjoys hiking, disc golf, hunting, golf and traveling. Additionally, he and his family love being actively involved in their local church.

Experience and Background

London serves as a Client Liaison at The Fox Alliance. He joined the firm in 2021 as a Wealth Management Intern and has grown to appreciate the team's culture and commitment to excellence.

Outside of the office, London is pursuing a Bachelor of Science in Economics at The University of Texas at Austin. He is complementing his program with minors and academic certificates in wealth management, finance, and computer science.

During his free time, London's greatest hobbies include trail running, cooking Cajun food for family and friends, and serving his campus and Austin communities alongside his fellow Texas Blazers.

Experience and Background

James Arthur (“Jim”) Baker is a Wealth Advisor with The Fox Alliance, serving both individuals and companies in the disciplines of investments and the management of financial well-being risks. He served as a Wealth Advisor beginning in 1994.

On a foundation of years of teaching and coaching experience, an undergraduate degree in Psychology, and an MBA in Real Estate and Finance, Jim was naturally prepared for a collaborative approach to working with clients to understand the “whys” and “hows” of managing their financial risks and capital growth needs.

After 15 years of experience in real estate brokerage, development, management and investment, Jim entered the field as a representative with New England Financial. His passion for service, communication skills, and his technical background were a perfect fit for his client relationships: helping them feel supported personally, corporately and financially by assisting them in making well-considered, informed decisions.

The core of Jim’s business is caring relationships, mixed with broad and deep resources, that he uses to serve his clients' best interests.

Beyond his seasoned experience in the industry, he:

• Holds securities licenses 7, 63 and 66 licenses through LPL Financial.
• Served as a member of the New England Retirement Plan Advisory Group
• Earned his Certified Wealth Strategist® designation

In November of 2014, along with Bill Fox and Kem Griffin, Jim co-founded The Fox Alliance to provide an independent and comprehensive approach to wealth management with significant intent to further develop an "Endowment model" discipline for his clients' life-long benefit.

Jim was married for 38 years and has two grown sons, Sterling and Christian. He has been active in the Capital Area Council of the Boy Scouts of America, is a contributor to Austin Symphony Orchestra, the Boys and Girls Club of Austin, Apartment Life (Austin) and to fundraising events for numerous charities and organizations.

Jim regularly attends The Church of Conscious Harmony. As a former award-winning gymnast, cheerleader and instructor in those disciplines, Jim now enjoys paddle-boarding, kayaking, cycling, skiing, photography, visual arts, DIY projects and cooking. He is an avid reader, particularly in psychology and spirituality. He currently serves as President of the Wilbarger Creek Municipal Utility District Number Two, located in Travis County, Texas.

Experience and Background

Heather brings over 20 years of experience in technology, financial services, and global consumer products, excelling in team building and process optimization. Previously, Heather directed portfolio coordination for a full-service investment firm, achieving substantial growth through office efficiency enhancements and client engagement.

Now, in her role as a Client Liaison for The Fox Alliance, she approaches client support with the same dedication to client satisfaction.

Heather enjoys spending quality time with family and friends, watching football, and indulging in gardening to unwind and nurture her outdoor spaces.

Experience and Background

Travis Eaton is an Internal Tax Strategy Analyst at The Fox Alliance. He started his career in public accounting with Ernst & Young in their assurance practice in Dallas, TX. It was not too long before Travis realized that he wanted to do work that would have a more direct and lasting impact on people’s lives. Through his search for this, he found The Fox Alliance and moved back to Austin to join them in August of 2017.

Travis is a born and raised Texan, growing up in in San Antonio. He received his Bachelor of Business Administration and Master of Professional Accounting degrees from the University of Texas at Austin. He is currently a Certified Public Accountant and holds his securities 7 and 66 registrations through LPL Financial.

Outside of office, Travis is active participating in soccer and volleyball social leagues. He spends a majority of his free time on Town Lake and the surrounding parks with his friends and dog, Colt.

Experience and Background

Laura Cooper is a Wealth Advisor with The Fox Alliance. She started her career in the financial industry at Edward Jones Investments in March 2017, and joined the Fox Alliance team in November 2018.

Laura was born and raised in North Carolina, and moved to Austin in 2017, where she fell in love with the city. She received her Bachelor of Arts in Chemistry from the University of North Carolina at Chapel Hill and worked in the pharmaceutical industry for 3 years. Laura quickly realized that she has a passion for working face to face with people, and made a huge switch to become a financial advisor. She currently holds her Series 7 and Series 66 securities registrations with LPL Financial, as well as her Texas Life and Health Insurance license.

Outside of the office, Laura enjoys spending time with friends and hiking or swimming with her dogs, Barton and Finn.

Experience and Background

Tiffani Escobar is a Client Liaison at The Fox Alliance. Before joining The Fox Alliance, Tiffani worked at ResCare Premier (dedicated to persons with acquired brain injuries) as a Program Director. She has received her Bachelor of Arts degree in Psychology from Texas State University in San Marcos, TX.

Outside of the office, Tiffany loves spending time with her husband, her baby boy and their family Chihuahua, Bolt. Her favorite things to do are going out to eat, going to concerts and traveling.

Experience and Background

Kem Yeary is a Client Liaison with The Fox Alliance, handling many aspects of client support. Having worked with Bill Fox for more than 15 years, she shares in the vision of investing in the person rather than just the portfolio. She approaches client support with the same level of care and empathy.

Before working with The Fox Alliance, she worked with ADP, starting as a receptionist and working her way up to Benefits Manager.

Kem received her Bachelor of Arts in Psychology from Texas Tech University. Outside of the office, she enjoys spending time with her three daughters. She is actively involved in her church, leading the children’s church and assisting with the youth team.

Experience and Background

PJ was raised in Wisconsin and, upon graduating from the University of Wisconsin-LaCrosse, taught abroad in Mexico for four years. In 2007, he moved to Austin, where he taught and coached at the Ann Richards School and Westlake High School. His passion for education simply transitioned to financial planning and working with clients to help them achieve their goals and pursue their passions. He currently holds his security licenses 63, 6, and 7 through LPL Financial and is also a CERTIFIED FINANCIAL PLANNER™ professional.

Outside the office, PJ spends his time with his wife, Aimee, and their four children, Julian, Maddox, Vivienne, and Cameron. When he isn’t corralling the herd or coaching a sports team, you can find him in the hill country fighting a losing battle against the cedar trees.

Experience and Background

Shawn Fogarty is a distinguished strategic executive with over two decades of experience driving operational excellence, financial stewardship, and organizational growth across public, private, and global sectors. Known for his ability to align and optimize complex, multi-billion-dollar portfolios, Shawn consistently delivers measurable results as a visionary leader and analytical thinker.

As Director of Operations for The Fox Alliance, Shawn oversees key initiatives that enhance efficiency, strengthen client services, and support the firm’s optimization and growth.

Before joining The Fox Alliance, Shawn served as the Director of Operations and Aviation for U.S. Army South Headquarters, culminating in retirement after a 23-year career with the United States Army. As an Aviation Officer and helicopter pilot, he led operations in dynamic, high-stakes environments worldwide. His exemplary leadership and service have been recognized with numerous commendations, including multiple Air Medals, a Bronze Star, and the Legion of Merit.

Shawn holds a Master of Science in Leadership (with distinction) and a Bachelor of Science in Professional Aeronautics (cum laude) from Embry-Riddle Aeronautical University.

He resides in San Antonio, Texas, with his wife, Marissa and their five daughters, Ally (studying at Texas A&M), Savannah, Carolina, Michaela, and Evelyn, along with their two Goldendoodles, Winstin and Prada.

Experience and Background

Bailey serves as a Client Liaison at The Fox Alliance. She attended The Master's University in Southern California and received her Bachelor of Arts in Liberal Studies.

Bailey loves connecting with people and is passionate about seeking to provide exceptional client experiences.

She is a born and raised Austinite, and enjoys running on Town Lake, trying new foodie spots, and spending time with her family. Bailey also loves being involved in her local church, Austin Ridge.

Experience and Background

Kathy, born in Italy with Puerto Rican heritage, brings a rich cultural blend to her diverse professional background. With experience spanning healthcare, the automotive industry, and media sales support, she excels in each domain, united by her skills in customer service.

Beyond her career, Kathy treasures quality time with loved ones, enjoying movies with her husband and two boys. She's also a music enthusiast who loves attending concerts and an outdoor enthusiast who embraces nature. Kathy is a well-rounded individual who blends cultural richness, professional expertise, and a zest for life seamlessly into her journey.

Experience and Background

Jennifer Radford holds a Bachelor of Arts in Political Science from Baylor University and began her career in the financial services industry in 1997. She worked as an independent advisor with Ewing Financial Group, LLC, and now, as part of The Fox Alliance, she manages various aspects of advisor and client support.

Jennifer believes that strong connections form the backbone of excellent client relationships, fostering empathy, care, and a commitment to delivering the best possible service experience.

Outside the office, Jennifer enjoys spending time with her husband and their two Cavalier King Charles Spaniels. She is passionate about traveling, reading, history, and needlework.

Experience and Background

David joined The Fox Alliance in March of 2024 as Lead Equity Trader. He previously worked with Fox's broker-dealer, LPL Financial, for the previous nine years, where he held several roles, including time in the Corporate Actions, OCI and Equity Trading groups.

David received his Bachelor of Science in Business Management from San Diego State University in San Diego, California. He is LEAN 6 Sigma Yellow Belt certified and holds his securities licenses 4, 7, 57, and 63 through LPL Financial.

Outside the office, he is a regular at the gym, plays soccer, enjoys the beach, and works on his golf game.

Experience and Background

Logan entered the financial industry in 2018 after receiving his Bachelor of Business Administration with an emphasis in Finance from Henderson State University. He now brings his experience as a financial advisor and senior sales consultant for an alternative investment company to his new role as a Financial Planning Assistant with The Fox Alliance.

Helping individuals and families reach their fullest potential is Logan’s life passion. He strives to give them financial confidence where it counts most so they can enjoy life now and down the road.

Outside of work, he enjoys spending time with his family and training for his next adventure.

Experience and Background

Julie, a native of Dallas, TX, is happily married to Oscar Wofford and is a proud mother of two children, Tyler (25) and Olivia (14). Their family is completed by their four cats, Shade, Penny, Zoey, and Lainie, as well as their dog, Blue.

Julie has a passion for travel and enjoys exploring new places. In her free time, she can be found indulging in her love for college football by watching games on multiple TVs at once, rooting for her favorite teams - Go Hog's & Gig 'Em! She also enjoys spending quality time with her family and friends, volunteering at her daughter’s school, and attending/serving church on Sundays.

Experience and Background

Paul is a Wealth Advisor at The Fox Alliance. He was a pastor for over twenty-five years and brings his desire to help people into his role as an advisor. He is excited about The Fox Alliance’s vision of providing comprehensive financial planning that gives people financial confidence and helps them build a legacy.

He earned a Bachelor of Arts in Mathematics from the University of Texas at Arlington and a Master of Divinity from Southwestern Theological Seminary. Paul played basketball for the University of Texas Arlington, where, upon graduation, he was the all-time leading scorer and rebounder and was inducted into UTA’s Hall of Fame.

Paul loves spending time with his wife, Laurie, their four children, their spouses, and eight grandchildren. He still enjoys playing basketball, volleyball, tennis, Frisbee, golf, fishing, and reading. He also serves as a mentor and coach for small-group leaders at Crossway Bible Church.